Founded in 2006 and having experienced rapid growth since then, we have quickly established ourselves as one of the largest on-line retailers of quality baby gifts and room accessories serving the UK and Ireland.  

The majority of our wooden products (Name Plaques, Bookends, Clocks, Height Charts and so on) are designed in the UK but with a Fair Trade approach as they are ethically handmade in Sri Lanka by several small craft enterprises. 

Our distribution centre is powered by live inventory software, which enables customers to view items that are actually in stock and ready for immediate despatch. Our philosophy is to make shopping with us over the Internet an easy and more enjoyable experience than traipsing around the high street looking for that perfect gift or that elusive kid’s room accessory. We have thought long and hard about what our purpose is and everyone of our employees has contributed in writing to our mission statement:

‘Our mission statement is to be the consumer’s first choice for baby gifts and children’s room accessories. As we continue to grow and learn more about our customers we acknowledge the need to concentrate on continuous improvement to excel as an exceptional children’s gifts retailer. 

Five simple reasons to buy from Baby Republic: 

1. Same day shipping - All orders are shipped the same day (Mon-Fri) up until 4pm.  

2. 24-hour order line -  We’re open 365 days of the year with our dedicated 24-hour customer service centre, so you can call us any time of the day or night to place an order. 

3. Live stock control  – Our real time stock control system enables you to view exactly what we have on our shelves in our warehouse at any time and ensures your order is shipped immediately allowing you to buy in confidence. 4. Fast delivery  - On average orders on standard delivery are received within 48 hours of purchase.

5. 100% secure shopping- Our website is 100% secure having been awarded our encryption certificate verified by Equifax Secure Inc. This means your details will be transported safely and securely over the Internet.

6. We also offer a no quibble money back guarantee if you are not satisfied with your purchase.